Discovery and the Super League Triathlon are joining forces to broadcast the championship as well as the Arena Games Triathlon on Discovery platforms across Europe, including Eurosport for French viewers and Internet users.
Official broadcaster of the Olympic Games across Europe, Eurosport acquires the rights to broadcast one of the major Olympic disciplines with all Super League Triathlon events in 2022. Bringing together the world’s elite of triathlon with in particular Georgia Taylor-Brown, Katie Zaferes, Alex Yee, Jonathan Brownlee, Mario Mola and French stars Vincent Luiz, Cassandre Beaugrand and Léonie Periault, the Super League Triathlon offers short and dynamic competitions that promise spectacle and suspense at each event.
This year, the first of these events will be the Arena Games Triathlon, a new esports format that will mix the virtual with the real, thus offering a unique immersive experience, in partnership with Zwift. This competition will crown thethe official esports triathlon world champions with World Triathlon, following the stages organized in Munich (April 9), London (April 23) and Singapore (May 7). The Super League Triathlon World Championship will kick off later this year with a premier calendar of events across the planet.
Eurosport will offer to follow all of these competitions live and on demandall enriched by a documentary series around the event, « Every Second Count »as well as additional formats.
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For Michael D’hulst, Super League Triathlon CEO:
“Super League Triathlon’s mission is to bring professional triathlon to a wide audience and give our incredible athletes and our sport the best platform to grow. The partnership with Discovery is an important step because it allows us to work with a fantastic company that, like Super League Triathlon, is known for its sense of innovation and its ability to provide exceptional content to sports fans. It also makes it possible to regularly broadcast the triathlon to a large public who are already sports enthusiasts. »
For Trojan Paillot, VP Sports Rights Acquisition and Syndication of Discovery Sports:
“We have a long history of championing elite triathlon events between Olympic cycles and are committed to bringing inspiring stories involving the world’s best triathletes to fans across Europe. We look forward to partnering with Super League Triathlon to leverage the full breadth of our channels and digital platforms to bring viewers access to every event in 2022.”