Sporting goods marketplace « Colizey » raises 8 million euros and welcomes Teddy Riner

Last week, the French company Colizey announced that it had raised 8 million euros « to strengthen its game ». The sporting goods marketplace notably welcomes Teddy Riner. The judoka thus joins Tony Parker among the investors.

« This Series A, led by Cathay Innovation, brings together historical investors, Aglaé Ventures, Cassius Family and Tony Parker, as well as new investors, such as Teddy Riner » specifies the press release.

« To become the reference specialized platform for sports articles on the European market »

To date, the French company claims more than 1,000 brands for sale and 110 partners on its e-commerce platform. “The objective of this survey is threefold. Colizey wants by the end of 2022 to list more than one million products from 500 partners, in order to increase the variety of the offer offered to consumers. The platform will also improve support for consumers throughout their purchasing process, in particular via advanced search filters, cutting-edge technical sheets and the development of its community of sports experts, who will be able to advise consumers on their purchases. Finally, Colizey, already present for two years in France, aims to develop its offer in Europe in 2022. « 

“Colizey’s ambition is to offer sports brands a specialized platform, keen to respect their image, and physical stores a new major source of income in the digital age, as we have seen recently during a period of confinement. In this sense, this fundraising will allow us to integrate a greater number of quality partners and to become the specialized platform of reference for sports articles on the European market.  » add Maxime Maffini-Scialom, CEO and co-founder of Colizey.

Besides Teddy Riner, the French company also has Tony Parker among its investors. The basketball player had notably participated in a fundraising of 2.5 million euros in 2020.