Regional Supporter contract covers South American market for FIFA World Cup Qatar 2022 ™
Nubank is one of South America’s largest online retail financial institutions
On November 18, 2021, online retail financial institution Nubank was introduced as the Regional Supporter of the FIFA World Cup Qatar 2022 ™. This agreement offers this online banking giant a unique opportunity to reach different audiences on the continent.
“FIFA and Nubank believe in the power of sport to bring people together,” said Nick Brown, FIFA Director of Commercial Revenue. « Like all FIFA World Cups, the 2022 edition is sure to be a tremendous celebration of football. We are delighted to be working with Nubank to bring the joy of a FIFA World Cup to the southern market. American and bring together football fans from the continent. «
« Our region brings together arguably the most passionate footballing nations in the world. That is why we absolutely want to be part of the event by inviting the entire South American continent to experience the fervor of a new FIFA World Cup. FIFA, « said Arturo Núñez, Marketing Director of Nubank.
« We intend to ensure that everyone can enjoy these festivities through initiatives that will bring people together and make them feel the emotions that only a FIFA World Cup can provide. At Nubank, we do things differently and it The same will be true of this competition. Our aim is to make different peoples feel and experience the excitement of the FIFA World Cup in all corners of South America. «
Nubank will have access to competition tickets, branding and archive content to develop promotional activities and other opportunities to reach South American audiences ahead of the 2022 FIFA World Cup Qatar ™.
The 2022 FIFA World Cup Qatar ™ will take place in eight stadiums from 21 November to 18 December 2022. For the latest news from the competition, visit FIFA.com.