On the weekend of May 29, Major League Soccer (MLS) and Twitter will offer an activation that will allow some supporters to participate in the traditional post-match jersey swap and receive the one worn by one of the players from their favorite team.
Baptized « Jersey Swap », this activation is in reality not a real exchange as such but only a possibility of win a match jersey worn by a player.
To participate, MLS and Twitter invite each community of franchise fans to designate through the hashtag #JerseySwapEntry a person who should be honored for their societal actions.
From the field to the fans.🔁
Next weekend, players will be swapping Primeblue jerseys with fans who are making a difference. To nominate someone, use #JerseySwapEntry in a Tweet, tag your club & tell us why they deserve a game-worn jersey.
— Major League Soccer (@MLS) May 20, 2021
Note that for this day of the MLS championship, the franchises will wear a special PRIMEBLUE jersey designed by adidas, the league equipment supplier, from recycled plastics from the oceans.
Turning threat into thread. For the oceans.
– Major League Soccer (@MLS) May 20, 2021