Lamborghini will build an electric Urus, but probably not in this decade


Lamborghini Urus | Photo: Lamborghini

  • Lamborghini believes the Urus is the best candidate in its lineup for electrification

  • The brand intends to sell combustion engines for as long as it can legally do so

  • The next Urus is scheduled for 2028

Lamborghini hinted at the possibility of making the Urus electric, but quickly clarified that was nowhere near happening.

The Italian supercar maker recently revealed that the possibility of an electric vehicle bearing its logo is real, but performance EV enthusiasts shouldn’t pull out their checkbook just yet.

Indeed, while acknowledging the growing popularity of electric vehicles and the changing social perception of gasoline-powered vehicles, the brand said it was still committed to selling combustion engine cars for as long as than she legally could.

Lamborghini has said that sooner or later the Urus will become an EV, but that won’t happen with the current model and maybe not even with its successor, which isn’t slated for 2028.

It is unlikely that another electric Lamborghini will be presented sooner, as the brand believes that the Urus is the best candidate for electrification in its range.

Indeed, the supercars made by Lamborghini are highly emotional products and buyers have associated the sound and feel of the V10 engines with the experience they expect from the brand. Replacing it with an electric powertrain means the cars will lose much of their appeal to current buyers.

However, the brand is convinced that future buyers will have different priorities and perceptions, which will facilitate the transition to electric for more of its models.



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